Jetour Jamaica outdoor campaign
Jetour Jamaica: Building Brand Visibility Across the Island
When Jetour entered Jamaica's competitive automotive landscape, widespread brand visibility was an important part of its marketing approach. Print Big contributed to that presence by coordinating outdoor placements and delivering large-format billboard production, roadside advertising installations, vehicle branding and promotional materials.
Request a campaign proposalOur outdoor advertising servicesBe seen everywhere, quickly
A growing automotive brand entering the Jamaican market needed widespread outdoor visibility. That meant repeated exposure across carefully chosen locations and more than one advertising format, so drivers would meet the brand again and again on their daily routes.
Plan the rollout, not just the print
Print Big helped select billboard locations, coordinated outdoor campaign activity and planned the physical rollout, so large billboards, roadside mini billboards and branded vehicles worked together as one campaign.
Made in our Portmore facility
We produced the large-format billboard graphics and the smaller roadside advertising boards in-house, then finished and checked each piece before it left for installation.
Multiple locations, one team
Our crews installed and deployed the boards at multiple locations across Jamaica, with one point of contact coordinating the schedule from production to the last installation.
Who designed what
Credit where it is due: the main billboard artwork was supplied for the campaign. Print Big designed and produced the vehicle wraps and created additional promotional materials.
A consistent presence on Jamaican roads
The campaign put Jetour in front of road users at multiple locations across the island, repeated across large billboards, roadside boards and branded vehicles. Our contribution was the planning, production and deployment that made that presence possible.
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Your Brand Could Be Next.
Launching a new product, entering a new market or building awareness nationwide? Print Big can help plan, produce and execute your outdoor advertising campaign.
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